OSF Public Health Program Seminar Series
A Taste od their own Medicine! Campaining on Intellectual Property Rights and Access to Essential Medicines
SeminarsA Taste od their own Medicine! Campaining on Intellectual Property Rights and Access to Essential MedicinesAgenda
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Sunday , 27 - March
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19:00-22:00
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Optional buffet dinner at the hotel restaurant using vouchers
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Monday, 28 - March
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Breakfast on your own at the hotel restaurant
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08:30-09:00
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Registration by the meeting room
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09:00-09:30
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Welcome and Introductions (Els Torreele and Brett Davidson)
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09:30-10:30
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What is campaigning? (Brett Davidson)
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10:30-10:45
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Tea break
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10:45-12:00
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Audience values and motivations (Marine Buissonniere)
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12:00-13:00
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Heuristics and Framing (Brett Davidson)
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13:00-14:00
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Lunch
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14:00-14:30
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Introduction to Issue mapping (Marine Buissonniere)
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14:30-15:30
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Issue mapping exercise
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15:30-15:45
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Tea break
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15:45-16:30
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Introduction to the critical path (Brett Davidson)
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16:30-17:00
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Presentation on using Freedom of Information requests in the context of access to medicines advocacy (Emi MacLean)
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19:00
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Group Dinner at an outside restaurant (meet at hotel lobby at 18:45)
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Tuesday, 29 - March
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09:00-09:30
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Recap on Day 1 (Els Torreele)
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09:30-10:00
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Recap on the critical path and campaign sequences (Brett Davidson)
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10:00-11:30
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Practical exercise – identifying the critical path, focusing on Steps 1 and 2 and then developing a storyboard.
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Includes a working tea break
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11:30-12:00
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Report back on the exercise
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12:00-13:00
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Lunch
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13:00-13:15
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Intro to the Media Tools session (Brett)
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13:15-14:45
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Media tools: 5 small groups. Participants choose to attend one. After 45 minutes they move to another group. There are 2 sessions before tea and 2 after. So each person will be able to attend 4 different sessions.
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Media tools are:
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- Cartooning (Lieve Vanleeuw and Andy Mason)
- Social media (Twitter and Facebook – Nicolle Beeby)
- Radio/audio (Sue Valentine)
- Websites and Ushahidi (Daudi Were, Rebecca Wanjiku, Ssozi Javie)
- Mobile media/ cellphone tools (Robin Miller)
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14:45-15:00
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Tea break
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15:00-16:30
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Final media tools session
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16:30-17:00
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Revisit storyboards and brainstorm: where/how can any of these specific tools be helpful?
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17:00
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Teams briefed on their task for Day 3
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17:30
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1st Field trip to community radio station (please sign up)
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19:00-22:00
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Optional buffet dinner at the hotel restaurant using vouchers
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Wednesday, 30 - March
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09:00-10:45
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Teams work on their tasks and produce their posters
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10:45-11:00
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Tea break
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11:00-12:00
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Teams present their posters. Discussion
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12:00-12:45
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Wrap up and next steps (Brett Davidson and Els Torreele)
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12:45-14:00
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Lunch
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14:00-17:00
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Individual team meetings with OSF
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Teams can also arrange to meet one-on-one with media experts and Emi MacLean
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Individual sight-seeing
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17:00
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2nd Field trip to radio station (please sign up)
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19:00-22:00
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Optional buffet dinner at the hotel restaurant using vouchers
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